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	<title>Hale Advisors, Inc.</title>
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		<title>DPW Preview: INTERNATIONAL CASE STUDY: A World Class Product Launch in Six Months – An International Multichannel Marketing Case Study</title>
		<link>http://haleadvice.com/dpw-preview-international-case-study-a-world-class-product-launch-in-six-months-an-international-multichannel-marketing-case-study/</link>
		<comments>http://haleadvice.com/dpw-preview-international-case-study-a-world-class-product-launch-in-six-months-an-international-multichannel-marketing-case-study/#comments</comments>
		<pubDate>Fri, 07 Jun 2013 15:36:32 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Emerging Channels]]></category>
		<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[digital pharma west]]></category>
		<category><![CDATA[hale advisors]]></category>
		<category><![CDATA[Pharma]]></category>
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		<guid isPermaLink="false">http://haleadvice.com/?p=2089</guid>
		<description><![CDATA[This is the fourth in a series of previews of the Digital Pharma West Conference, to be held June 24-27 in South San Francisco. Click here for information. &#160; By Zoe Dunn, Principal, Hale Advisors I spoke with AJ Moore,...]]></description>
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		<title>DPW Preview:  CASE STUDY: Industrializing Multi-Channel Launches in a Global Pharmaceutical Company</title>
		<link>http://haleadvice.com/dpw-preview-case-study-industrializing-multi-channel-launches-in-a-global-pharmaceutical-company/</link>
		<comments>http://haleadvice.com/dpw-preview-case-study-industrializing-multi-channel-launches-in-a-global-pharmaceutical-company/#comments</comments>
		<pubDate>Wed, 05 Jun 2013 15:55:02 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Emerging Channels]]></category>
		<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Policy and Guidelines]]></category>
		<category><![CDATA[digital pharma west]]></category>
		<category><![CDATA[hale advisors]]></category>
		<category><![CDATA[hcsm]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Pharma]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=2081</guid>
		<description><![CDATA[This is the third in a series of previews of the Digital Pharma West Conference, to be held June 24-27 in South San Francisco. Click here for information. &#160; By Zoe Dunn, Principal, Hale Advisors I spoke with Andrew (“AJ”) Ploszay,...]]></description>
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		<title>DPW Preview: CASE STUDY: FDA/Regulatory Perspective on Marketing in a Digital World</title>
		<link>http://haleadvice.com/dpw-preview-case-study-fdaregulatory-perspective-on-marketing-in-a-digital-world/</link>
		<comments>http://haleadvice.com/dpw-preview-case-study-fdaregulatory-perspective-on-marketing-in-a-digital-world/#comments</comments>
		<pubDate>Wed, 22 May 2013 17:36:17 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Policy and Guidelines]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[digital pharma west]]></category>
		<category><![CDATA[hale advisors]]></category>
		<category><![CDATA[hcsm]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[presentation]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=2049</guid>
		<description><![CDATA[This is the second in a series of previews of the Digital Pharma West Conference, to be held June 24-27 in South San Francisco. Click here for information. &#160; By Zoe Dunn, Principal, Hale Advisors I spoke with Glenn Byrd,...]]></description>
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		<title>DPW Preview: What’s Next for Digital Marketing for Pharma?</title>
		<link>http://haleadvice.com/dpw-preview-whats-next-for-digital-marketing-for-pharma/</link>
		<comments>http://haleadvice.com/dpw-preview-whats-next-for-digital-marketing-for-pharma/#comments</comments>
		<pubDate>Wed, 08 May 2013 17:03:53 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Emerging Channels]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[Women]]></category>
		<category><![CDATA[digital]]></category>
		<category><![CDATA[digital pharma west]]></category>
		<category><![CDATA[hale advisors]]></category>
		<category><![CDATA[hcsm]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[social media guidelines]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1946</guid>
		<description><![CDATA[This is the first in a series of previews of the Digital Pharma West Conference, to be held June 24-27 in South San Francisco. Click here for information. &#160; By Zoe Dunn, Principal, Hale Advisors I spoke with Sue Niedrich, who...]]></description>
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		<title>Are Your Batteries Included? &#8211; ThinkHealth 2013 at Google</title>
		<link>http://haleadvice.com/are-your-batteries-included-thinkhealth-2013-at-google/</link>
		<comments>http://haleadvice.com/are-your-batteries-included-thinkhealth-2013-at-google/#comments</comments>
		<pubDate>Tue, 30 Apr 2013 19:38:23 +0000</pubDate>
		<dc:creator>Beth Bengtson</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[hale advisors]]></category>
		<category><![CDATA[Pharma]]></category>
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		<category><![CDATA[thinkhealth]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1938</guid>
		<description><![CDATA[Recently I attended ThinkHealth at Google’s offices in NYC.  I have to say Google did a nice job providing thought provoking content.  Below are some of the key items that stood out to me as related to our work with clients....]]></description>
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		<slash:comments>0</slash:comments>
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		<title>What I learned from TedMed 2013</title>
		<link>http://haleadvice.com/what-i-learned-from-tedmed-2013/</link>
		<comments>http://haleadvice.com/what-i-learned-from-tedmed-2013/#comments</comments>
		<pubDate>Thu, 25 Apr 2013 13:36:51 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[hcsm]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[takeaway]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1924</guid>
		<description><![CDATA[What I liked most about TedMed: great physician and patient perspectives. Physician stories about judging patients too hastily on their conditions and apologizing Stories by patients about leveraging all their available research resources (and creating some new ones) to help...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Disruptive Women in Healthcare Blogs for Progress</title>
		<link>http://haleadvice.com/disruptive-women-in-healthcare-blogs-for-progress/</link>
		<comments>http://haleadvice.com/disruptive-women-in-healthcare-blogs-for-progress/#comments</comments>
		<pubDate>Mon, 15 Apr 2013 17:01:50 +0000</pubDate>
		<dc:creator>Jill Trees</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Emerging Channels]]></category>
		<category><![CDATA[Policy and Guidelines]]></category>
		<category><![CDATA[Women]]></category>
		<category><![CDATA[hcsm]]></category>
		<category><![CDATA[healthcare]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[women]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1904</guid>
		<description><![CDATA[By John Bath Across the globe, women today make up close to 75 percent of the health care workforce. The majority of these positions, however, are concentrated into the nursing and midwifery sectors of the industry, compared to acting physicians...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>FDA Should Use New FTC Digital Guidelines as Guardrails for Social Media</title>
		<link>http://haleadvice.com/fda-should-use-new-ftc-digital-guidelines-as-guardrails-for-social-media/</link>
		<comments>http://haleadvice.com/fda-should-use-new-ftc-digital-guidelines-as-guardrails-for-social-media/#comments</comments>
		<pubDate>Thu, 21 Mar 2013 19:36:51 +0000</pubDate>
		<dc:creator>Zoe Dunn</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Policy and Guidelines]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[Sustainability]]></category>
		<category><![CDATA[FDA]]></category>
		<category><![CDATA[FTC]]></category>
		<category><![CDATA[Pharma]]></category>
		<category><![CDATA[social media guidelines]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1896</guid>
		<description><![CDATA[The Pharmaceutical industry may just have the social media guardrails it has long been waiting for. While the Food &#38; Drug Administration (FDA), which regulates the industry, hasn’t yet issued its promised social media guidance, it may just defer to...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>ePharma 2013 Reflections</title>
		<link>http://haleadvice.com/epharma-2013-reflections/</link>
		<comments>http://haleadvice.com/epharma-2013-reflections/#comments</comments>
		<pubDate>Thu, 14 Mar 2013 14:04:38 +0000</pubDate>
		<dc:creator>Beth Bengtson</dc:creator>
				<category><![CDATA[mHealth]]></category>
		<category><![CDATA[Social Media Health]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1873</guid>
		<description><![CDATA[By Beth Bengtson and Zoe Dunn We returned from the 12th Annual ePharma Summit with renewed energy and optimism about the industry, but also a sense that there’s much more work to be do done, collectively and individually. Here are...]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Beyond Cookies and Caffeine: How to Get Buy-in to In-house Education Programs</title>
		<link>http://haleadvice.com/beyond-cookies-and-caffeine-how-to-get-buy-in-to-in-house-education-programs/</link>
		<comments>http://haleadvice.com/beyond-cookies-and-caffeine-how-to-get-buy-in-to-in-house-education-programs/#comments</comments>
		<pubDate>Tue, 12 Mar 2013 15:20:51 +0000</pubDate>
		<dc:creator>Beth Bengtson</dc:creator>
				<category><![CDATA[Education]]></category>
		<category><![CDATA[Policy and Guidelines]]></category>
		<category><![CDATA[Social Media Health]]></category>
		<category><![CDATA[corporate]]></category>
		<category><![CDATA[feedback]]></category>
		<category><![CDATA[learn]]></category>
		<category><![CDATA[lunch]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[takeaway]]></category>
		<category><![CDATA[team]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[workshop]]></category>

		<guid isPermaLink="false">http://haleadvice.com/?p=1862</guid>
		<description><![CDATA[Corporate training programs, even on the most pertinent topics, often suffer from low turnout. Employees and managers want them, and afterwards say the sessions are useful and worthwhile, but it’s difficult to get people to commit to them. Invariably the...]]></description>
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